Elevate User Experiences with Alicia

Crafting impactful designs through research.

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Card sorting is a UX research technique in which users organize topics into groups. Use it to create an Information Architecture that suits your users' expectations. In cart sorting, participants group individual labels written on notecards according to criteria that make sense to them. Card sorting is a highly useful technique in information architecture; it is used to understand how users think about your content. It can help you organize content so that it suits your users’ mental models, rather than the point of view of your company.

UX Research

Conducting in-depth research to understand user behaviors and preferences. Sample study here.

A close up of the Google Material design sticker sheet on a MacBook.

UX Design

Creating intuitive and user-friendly interfaces for digital products. Sample project here.

Crafting digital experiences from a distance, bridging innovation with empathy.

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