Card sorting is a UX research technique in which users organize topics into groups. Use it to create an Information Architecture that suits your users' expectations. In cart sorting, participants group individual labels written on notecards according to criteria that make sense to them. Card sorting is a highly useful technique in information architecture; it is used to understand how users think about your content. It can help you organize content so that it suits your users’ mental models, rather than the point of view of your company.

Crafting Intuitive Experiences

I'm David Ruiz, a London-based user experience designer passionate about creating seamless and engaging digital journeys. Explore my portfolio to see how thoughtful design can transform user interactions. Let's collaborate to build impactful experiences.
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UX Design Services

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Interaction Design

Designing interactive elements to create seamless and engaging user interactions.

Design thinking is a human-centered approach to innovation that draws from the designer's toolkit to integrate the needs of people, the possibilities of technology, and the requirements for business success. Design thinking has a human-centered core. It encourages organizations to focus on the people they're creating for, which leads to better products, services, and internal processes.

User Research & Analysis

Conducting comprehensive user research to understand user needs and behaviors, informing design decisions.

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Usability Testing

Performing usability tests to identify pain points and improve the overall user experience.

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