Important Information!

October 18th in MLK library Room 225 from 11am to 3:30pm.

Sponsored by Mozilla Corporation, 149 New Montgomery Street, 4th floor, San Francisco, CA 94105.


RCC's Pitch Competition Sponsored by Mozilla FireFox

About RCC

The Responsible Computing Club (RCC) at San José State University is a student-led organization dedicated to advancing the responsible and ethical use of technology. With a focus on critical issues such as privacy, accessibility, sustainability, and equity, the club hosts events, workshops, and discussions designed to foster thoughtful engagement with the social and environmental impacts of computing. Supported and sponsored by Mozilla, RCC benefits from a direct connection to Mozilla’s mission of promoting an open, accessible, and equitable internet, with its officers and ambassadors serving as official Mozilla Brand Ambassadors who extend these values throughout the campus community.

Rules of the Contest

Pitch Competition teams are expected to produce one of the following:

  • TikTok-style video

  • Photo series

  • Micro-campaign concept

Submissions should highlight Mozilla/Firefox values and inspire peers to try Firefox.

Recommended length for videos: 15–60 seconds.

Teams (at least 2 people) will have 50-60 minutes to ideate then will use the remaining time to create their product including filming, photo taking and editing. Finally the submissions will be reviewed by the judges and a winner will be selected based on the judging criteria listed below. Immediately following the judging block the winning teams will be announced.

Judging Criteria

Creativity & Originality

  • Is the idea fresh, engaging, and tailored to resonate with Gen Z?

  • Does it show innovative use of short-form content formats (TikTok, photo series, micro-campaign)?

Alignment with Mozilla & Firefox Values

  • Does the campaign authentically reflect Mozilla’s values (openness, agency, privacy, responsible tech)?

  • Is the messaging consistent with Firefox’s brand guidelines?

Impact & Reach Potential

  • Does the content have the potential to spark peer-to-peer conversations and drive students to try Firefox?

  • Could it perform well if shared on Mozilla’s official social media channels?

Presentation & Delivery

  • Was the live pitch clear, confident, and compelling?

  • Did the team effectively explain their creative choices and demonstrate the campaign’s value?

To see the full contest rules, including legal terms governing the contest click here

Prizes

100 U.S. dollar banknote lot

Cash Prizes

$1000 split between top 3

1st: $500US

2nd: $300US

3rd: $200US

Official Channel Feature

The winning team will have a chance to have their product seen by Firefox's social media lead and considered to be posted on Mozilla's socials.

Frequently Asked Questions


Since this is an in-person event students can register beforehand via the link posted on the RCC social media pages. Once registered you can check in on site and submit your work during the judging time.


Yes - this is a team based competition.


University students, especially Marketing/Business majors, though cross-disciplinary participation is encouraged.


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